Student Outreach: Your Guide to Connecting Students with Apartment Industry Careers

The Student Outreach Toolkit was created to help local apartment associations and TAA member companies introduce high school students to the wide range of career opportunities available in the rental housing industry.

Designed to make community outreach easy, professional, and impactful, this customizable toolkit includes everything you need to connect with schools, counselors, and career programs, including:

• Tip to connect with local schools and email template
• Ready-to-present PowerPoint presentations and speaker’s guides
• Flyers, postcards, and social media graphics

Whether you’re attending a local career fair, partnering with a high school counselor, or hosting a classroom presentation, these resources make it simple to share the story of our industry and the diverse career paths it offers, from maintenance and management to marketing, customer service, and leadership.

This toolkit provides everything you need to start meaningful conversations with educators and inspire the next generation to consider a future in the apartment industry.

Connecting with Local Schools: How to Share Apartment Industry Careers

Here are several ways to connect with Texas schools to present at or participate in their career fairs to educate students about apartment industry careers.

Career Counselor Outreach Email

This resource provides a ready-to-use email template designed for local apartment associations to engage with high school career counselors. The goal is to introduce students to the diverse and rewarding career pathways available in the rental housing industry.

Download Canva Customizable Email Template

Slide Presentations

Use these slides for student outreach opportunities, such as in-classroom or career fairs, with the accompanying talking points as a speaking guide.

High School

Customize the slide template in Canva, and update the last page of the presentation with your local apartment association logo and contact information or view in PowerPoint, based on your preference.

To support your high school presentation, use this suggested script with the slides, offering key messages and guidance to help you communicate effectively.

Technical Schools / Specialized Programs

Customize the slide template in Canva, and update the last page of the presentation with your local apartment association logo and contact information or view in PowerPoint, based on your preference.

To support your technical school or specialized programs presentation, use this suggested script with the slides, offering key messages and guidance to help you communicate effectively.

Flyer

Print or share digitally these postcards to promote industry careers.

Postcards

Print or share digitally these postcards to promote industry careers.

More Resources…

This Career Fair Toolkit is designed to help you connect with job seekers and showcase the exciting opportunities available in the rental housing industry. Start by using the Find Your Fit quiz to guide candidates toward careers that match their skills and interests. Then, customize professionally designed social media posts, flyers, and postcards to highlight job openings, industry benefits, and career growth potential. With these ready-to-use tools, you can easily attract top talent and introduce the next generation to a rewarding career path!

The Room to Grow Toolkit is designed to help you connect job seekers with rewarding careers in the rental housing industry and make your recruitment process easier. As part of the TAA Education Foundation’s mission to support workforce development, this toolkit provides customizable social media posts and flyers tailored to different audiences, including high school graduates, military veterans, and more. Use these ready-made materials to promote job opportunities, highlight industry benefits, and inspire the next generation of rental housing professionals!

Click to customize with your company’s logo, branding, and colors using Canva. Then, download and share! Visit our Customize with Canva tutorial for help getting started in Canva.